INTRODUCTION AND NATIONAL LAUNCH OF THE IDENTITY FOR THE NATIONAL YOUTH OPPORTUNITIES TOWARDS ADVANCEMENT (NYOTA PROGRAM)

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Youth Affairs and Creative Economy Principal Secretary Fikirini Jacobs (left) and Cabinet Secretary Youth Affairs, Creative Economy and Sports Hon. Salim Mvurya (right) during the unveiling of NYOTA program. (Photo credits) 

By: Glad Tv reporter 

The Ministry of Youth Affairs, Creative Economy, and Sports Cabinet Secretary, Hon. Salim Mvurya, has taken a significant step towards empowering Kenyan youth with the launch of the National Youth Opportunities Towards Advancement (NYOTA) program. The program aims to unlock youth-led development and provide opportunities for young Kenyans to thrive.

During a meeting with youth representatives from all 47 counties held at Weston hotel in Nairobi, CS Mvurya unveiled the NYOTA logo and initiated a roundtable discussion to gather feedback and insights from the youth. The CS also announced that KSh 165 million has been approved for the National Youth Council (NYC) elections, paving the way for the NYC to work with the state department to organize the much-anticipated elections.

The NYOTA program is a bold initiative that seeks to empower Kenyan youth by providing them with the necessary skills, resources, and support to drive development in their communities. The program is expected to have a significant impact on the lives of young Kenyans, enabling them to realize their full potential and contribute to the country's growth and development.

The event was attended by the Youth Affairs and Creative Economy Principal Secretary, Mr. Fikirini Jacobs, representatives from institutions under the state department, and various partners. The gathering provided a platform for stakeholders to discuss the NYOTA program and explore ways to support youth-led development in Kenya.

The NYOTA program, launched by the Kenyan government in partnership with the World Bank, aims to empower youth aged 18-29 (up to 35 for persons with disabilities) with skills, capital, and support to build sustainable livelihoods. 

Here's what you need to know about the program

*Key Components:*

-Improving Youth Employability: 
Providing technical and life skills training, job placement support, and Recognition of Prior Learning (RPL) to enhance employability.

- Expanding Employment Opportunities: Supporting entrepreneurship development, offering start-up capital, training in socio-emotional and business skills, mentorship, and market linkages.

- Supporting Youth Savings: 
Promoting financial literacy, access to formal financial services, and incentives for saving behavior.

- Strengthening Youth Employment Systems: Building robust systems to support youth employment and project coordination.

*Benefits:*

- Business Grants: 100,000 young entrepreneurs will receive KSh 50,000 each to launch or grow their businesses.
- Digital Skills Training: Training in freelancing, e-commerce, and digital marketing for remote job opportunities.
- Employment and Internships: Job placements in ICT, construction, hospitality, and agriculture through partnerships.
- Financial Literacy: Training on savings, investments, and financial management to boost economic stability.

*Eligibility Criteria:*

- Kenyan citizen with a valid national ID
- Aged 18-29 (up to 35 for persons with  disabilities)
- Completed education no higher than Form Four
- Unemployed, underemployed, or engaged in low-income activities


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